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[28/03/2010] What is Google Checkout?

Everybody knows that PayPal is global leader in safe online payment solutions with over 100 million account members world-wide. Recently Google has launched its new protected online payment solution called Google Checkout(TM) that will work very alike to how PayPal operates.

With the use of Google Checkout(TM) you can track all your orders and shipping in one place as well as speedily and effortlessly purchase from stores throughout the web. The Google Checkout(TM) is a checkout procedure which permits sellers to put together with their website, enabling their customers to purchase from them fast and securely, with the use of a single username and password. And one time they do, the sellers can utilize Checkout to charge their credit cards, dispatch their orders, and get payment in their bank account.
There two goals of every online merchant: sell more and use less. And the Google Checkout(TM) is providing the way to process transactions which facilitates them achieve both. As Checkout work with Google's search advertising program, AdWords, to boost sales and lessen expenses all through the online sales and marketing procedures.

Frequently, online customers start with a Google search. The search advertising program of Google called AdWords, helps them get a seller with targeted text ads that appeared alongside Google search results. At the present sellers can adjoin the Google Checkout(TM) badge to their AdWords ads that highlights their store and tells possible customers that shopping with you will be suitable and protected.

Long checkout procedures irritate online customers who then often dump their shopping carts. At what time a store accepts Google Checkout(TM); the customers don’t require among them. The buy information of each Checkout user is saved in a single account, therefore they can purchase from the seller by only enter their username and password, other than giving their credit card information on the Internet again and again.

For each $1 that a seller spends on AdWords, they can process $10 in sales for free with the help of Google Checkout(TM). For instance, if a seller spent $1,000 on AdWords previous month, this month they may process $10,000 in sales with no charges. The more they use to promote your business at AdWords, the more they will keep on transaction processing fees with Google Checkout(TM).

For a month if the seller goes over their free transaction processing, or they don't publicize with AdWords at all, they'll only charge 2% plus 20 dollar for each transaction.
The merchants of the Google Checkout(TM) may sell with total assurance. You should checkout proactively recognized and filter out fake transactions, under their Chargeback Resolution policy, Google assesses all Charge backs they get and, when possible, fights them on their behalf.

A number of transactions are covered by their Payment Guarantee policy as well: if a seller gets a chargeback on a suitable transaction and provides Google with demand for all documents and information in 10 days of the appeal, they will be repaid in a week.

The new Google Checkout(TM) is the new service that makes online shopping quicker, more suitable and more protected.




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